ABOUT EQUIDY

At Equidy, property is personal and purposeful.

At Equidy, we walk the talk.

Equidy's founders Dan and Ben Dianda have a deep and personal history in property, covering all aspects of real estate and property development in California over more than 40 years.

We've seen the highs and lows of the US property market, and while other firms come and go Equidy has remained one of the most trusted and reliable real estate lenders.

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Ben Dianda,
CEO

Ben Dianda is the founder and Chief Executive Officer of Equidy Inc, and has been one of our directors since the company's inception.

Ben's desire is to see people empowered to prosper through property, to live their lives with hope and love.

Prior to founding Equidy, Ben served as the Chief Operating Officer of Superior Home Loans from 2011 until negotiating the purchase of Superior and its portfolio of servicing rights for the benefit of his and Dan Dianda's new venture, Equidy Inc in 2014.

Over the course of his career in real estate beginning as a licensed salesperson in 2009, he has been personally involved in over 600 individual commercial and residential transactions.

Ben began designing and drafting permitted and approved home plans for private clients as early as 15 years of age which led him to study at the University of Southern California School of Architecture, accepted by the recommendation of the university's professors. Following his time at USC, Ben continued to design, entitle and develop over 60 residential and commercial projects. Ben obtained his California Contractors B license in 2017.

Ben's extensive experience in real estate, construction, architectural and mortgage servicing compliance, only with his unique family connection to property in California, enable him to provide holistic support for the unique needs of Equidy's borrowers and investors.

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Dan Dianda, President

Dan Dianda serves as President of Equidy Inc and is also one of our directors.

Dan is also both the California Department of Real Estate and National Mortgage Licensing System registered broker of Equidy, Inc., overseeing, specifically, all loan origination and funding activities.

Dan has a deep connection to property in California and a passion to see families create wealth and build a legacy through property.

Dan began working in real estate and mortgage loans in 1976 and now has a proven record of over 46 years of great success within the industry, in all its facets.

In the 1980s Mr. Dianda was credited with owning and operating one of the largest mortgage brokerages in San Jose, California, Abundant Mortgage, before leaving and pursuing a career in prefabricated steel construction techniques and real estate development.

Dan has also served as a San Mateo dealer of pre-panelized homes for Pacific Modern Homes since 2003. He later founded Acquire Properties, a boutique Bay Area real estate brokerage and joined one of California's oldest private money lending firms, Superior Home Loans, in 2010 as its Executive Vice President and a broker to the corporation, until exiting following the purchase of Superior by Equidy, of which he is a co-founder.

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With extensive and broad experience as a contractor, real estate broker, mortgage banker and a nuanced understanding of loan origination, underwriting and trust deed investments, Dan is an invaluable partner to Equidy's clients as they work towards achieving their goals in property.

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